Statistics in Marketing

This project is particularly for the Students in Statistics and Sustainability. The interested Student should first check the papers: Establishing the link: Does web traffic from various marketing channels influence direct traffic source purchases? | Marketing Letters (springer.com) Unveiling digital dynamics: Do digital media investments impact organic branded searches? | Journal of Marketing Analytics The … Read more

Statistics in Environmental Science

The project will deal with the statistical analysis of meteorological data. See for example here: 🌤️ Free Open-Source Weather API | Open-Meteo.com The interested Students, must do a good search in this or another relevant data, contact me for confirmation and then they can request the project.

[TAKEN] Building a Dashboard for the Behavioural Energy and Travel Tracker Data Set

** This project is only available for students in the MSc in Statistics & Sustainability programme **  The Behavioural Economics Unit of the Sustainable Energy Authority of Ireland (SEAI) commissioned the national survey entitled Behavioural Energy and Travel Tracker (BETT). According to the website (https://www.seai.ie/data-and-insights/behavioural-insights/publications/bett-dataset),  “The tracker uses a behavioural science technique known as the … Read more

Computers and Sustainability

Happy to discuss student generated ideas and proposals in the area of computers and sustainability and particularly education. Projects could include: Prior projects that have been supervised include: Interested in both Computational Sustainability and Green Computing